COMMONLY KNOWN AS THE ASR GROUP, AMERICAN SUGAR REFINING IS THE PARENT COMPANY OF DOMINO SUGAR, C&H SUGAR, REDPATH SUGAR, TATE & LYLE SUGARS, SIDUL AND FLORIDA CRYSTALS.
THE ASR GROUP CAME TO US TO DESIGN A CLEAN COMPACT WAY FOR THE SALES TEAMS TO TRAVEL WITH, PRESENT AND SEND SUGAR SAMPLES TO CLIENTS & PROSPECTIVE CLIENTS.
THE SOLUTION WAS A 7.5 INCH SQUARE BOX WITH MAGNETIC CLOSURE. WE PRINTED ON AND WRAPPED THE THE BOX WITH SOFT TOUCH PAPER. THE INTERIOR OF THE BOX HAS I SLIT FOR A BUSINESS CARD AND HOLDS 9 SCREW TOP CANISTERS IN A LASER-CUT FOAM INSERT. THE SAMPLES VARY FROM CLIENT TO CLIENT, SO WE SETUP A CUSTOM ONLINE LABEL TEMPLATE SO THE TEAM CAN PRINT LABELS AS NEEDED AROUND THE WORLD.